Website Strategy

3 Questions To Answer Before Building Your Website

3 Questions To Answer Before Building Your Website featured image

Let me ask you, is your website making you money and getting you clients? If you’ve got a sinking feeling that your website isn’t doing its job then let’s do something about it! I know that your website can be something that actually works for you and your business and doesn’t cause you frustration and…

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Want More Business? Think About Your Website More Strategically

Catalyst-Conversations-Jennifer-Maggiore

I was so honored to be on Jennifer Maggiore’s podcast, Catalyst Conversations. This is one of my favorite podcasts because Jennifer offers a unique blend of business expertise and spirituality required for success and fulfillment in this day and age. Catalyst Conversations is all about accelerating business growth for women entrepreneurs one conversation at a…

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How to make your website stand out

How to make your website stand out featured image

I am not usually an indecisive person, but this situation was different. Let me set the stage. Khao San Road in Bangkok, Thailand. A 1 mile-long strip with countless bars, restaurants, market stalls, tattoo shops and…massage parlors. Massage parlors with $5 foot massages. In the US $5 doesn’t get you a toe massage, let alone…

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What is the purpose of your website?

What is the purpose of your website featured image

what is the purpose of your website? What do your business goals have to do with your website? EVERYTHING!!! Your website content, organization, and design must support your business goals. Otherwise, your website is not working for your business. Before you start designing your website, ask yourself this critical question: “What is the purpose of my website?”…

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How to attract more of your ideal clients

How to attract more of your ideal clients featured image

how to attract more of your ideal clients It is no secret that it is a very crowded, noisy, competitive online market these days. It is getting increasingly harder to stand out above the noise, be memorable and make sure that your message gets heard. The key to attracting more of your ideal clients is…

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Throw out your ideal client avatar and use this instead

Throw out your ideal client avatar

throw out your ideal client avatar…and use this instead I understand how it feels to have a website that is not getting the attention of your dream clients. My first website certainly wasn’t. Here is the oh so important question I never stopped to ask myself, “Who is my ideal client?” This impacts almost every…

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If your website were an employee would you fire it?

if your website was an employee would you fire it

if your website was an employee would you fire it? If your website was an employee would you fire it? Seriously. A bad website is like a bad employee – it can damage relationships with potential and existing clients, misrepresent you and your business and cost you money. So why aren’t we firing these websites?…

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Should I list prices on my website or not?

Should I list prices on my website or not

should i list prices on my website or not? Imagine you have been invited to a wedding and you realize that you need a new dress. It just so happens that you have half and hour to kill before picking up your daughter right around the corner from a new high-end dress store that just…

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If you build a website, will they come?

If you build a website, will they come

if you build a website will they come? So you have this beautiful, brand new website that you just launched. You are so excited. You have images of clients flocking to your site, just begging to buy your services or products. Money rolling in. Going from zero clients to being fully booked for six months.…

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The Importance of Images in Web Design

Where are the images on your website featured image

The Importance of Images In Web Design One of the most effective ways to connect effectively with the right audience and build an authentic connection with your website visitors is through imagery. Even when you’re not comfortable in front of the camera or view yourself as more of a behind-the-scenes person, it’s still important to…

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