I was thrilled when the charming and compassionate Master Coach, Sunny McMillan, reached out to me to design a beautiful, professional landing page for her book launch. The goal of the website was to both market her book and build her audience.
Sunny made my job easy by providing me with all the must-haves for a high preforming book launch page - an attractive book cover, engaging book trailer videos, and positive blurbs from authority figures, including a testimonial from Pam Grout, #1 New York Times bestselling author!
Having a dedicated site that devotes 100% of its surface area to one book allowed us to give her book the attention it deserves and simplified the call to action for readers: download this book, now. An additional benefit to having an external book landing page with a dedicated URL? SEO!
The download button takes the email signups directly from her page and adds them to her MailChimp account so that she can grow her email list.
Even if you are not going through a divorce, this book is a must read. Raw and personal the lessons learned in this book can be applied to every facet of your life.